Combining UX Design And Psychology To Change User Behavior



  

Have you ever wondered why your users do not interact with your product the way you hope? Persuading people to perform a particular action, like signing up or buying a product, is a challenge in most industries, especially when you want that action to be performed repeatedly.

Combining UX Design And Psychology To Change User Behavior

As UX practitioners, we try to create the best conditions for users to complete their tasks, and yet even the most usable interface is sometimes not enough to engage users. Why is that? To understand the reasons behind what drives users to certain behaviors, we need to look at the psychology that underlies the process of initiating and performing a behavior.

The post Combining UX Design And Psychology To Change User Behavior appeared first on Smashing Magazine.

Quelle: Smashing Magazine
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Datum: Montag, 25. Januar 2016 12:23