Creating an effective web design is like putting a puzzle together, with the various parts coming together to tame the chaos and form a whole, well-organized design. At the foundation of this organization are the gestalt grouping principles.
In the first two parts of this series, we looked at the principles of similarity and proximity to understand how elements can be organized by their relatedness to other elements, and we looked at the principles of closure and figure-ground to understand how relationships are formed through the use of positive and negative space. In the final part of this series, we’ll focus on the principles of continuation and common fate, which involve movement, both implied and animated, to create relationships.
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